TSPA NEXT 2026: a five-year strategy for Thai wellness

Building the foundations of a Premium Thailand Wellness Ecosystem through public, private, academic and financial collaboration.

16 June 2026Source: Thai Spa Association

TSPA NEXT 2026 Jai THAI Wellness Acceleration strategy cover

The Thai Spa Association launched its five-year strategy under JAI — The Strategic Soul of Thai Wellness, designed to strengthen Thai operators and connect industry capability with national policy.

TSPA is evolving from an industry forum into an Industry Translation & Implementation Platform that turns standards, research, knowledge and Thai wisdom into practical action.

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